Land Rover Defender
The Land Rover Defender was certainly the most loved model within the entire Land Rover line and enjoyed a 65-year production lifespan until its final version launched in 2016 … but then, the resurrection! Land Rover thrilled enthusiasts with the announcement that a new 2020 model of the classic would be forthcoming – and that it would even be able in North America.
Historically speaking, the Land Rover Defender was an evolutionary step from the original Land Rovers built way back in 1948. The Defender debuted in the UK, US and Europe in 1983, but went by make and model number, i.e. the Land Rover 110. For 1991, however, Land Rover introduced a new model replete with spiffy new turbodiesel engine – and a proper brand mame: the Land Rover Discovery.
Thus was the traditional Land Rover rebranded as the Land Rover Defender. In classic rose-by-any-other-name fashion, the Defender remained Land Rover’s top-selling model and stayed in production until the last to come off the assembly line, with the 2016 model the final old Defender.
Given the outstanding popularity of Land Rovers on both sides of the Atlantic, the decision to resurrect the model soon after the line’s demise in late 2019 was hardly surprising. The special edition 2020 Land Rover Defender goes by the model number L663, as opposed to the old series now called the L316s. The good news for aficionados in North America is that the 2020 model has been approved for sale in the U.S. and Canada, thus becoming the first Land Rover to be available in these countries since the late 1990s.
The touts: High-tech freedom of choice
Company PR is pushing the durability aspect of the new Defenders first and foremost, which is a good gambit in two ways: Appeal to the off-road adventurer and defiance of critics who cannot realistically test the durability of a single vehicle in a review which presumably carries a deadline. No matter; let’s just hope the promises are valid here.
To further expand upon the immediate appeal of the Defender, dealers are offering four “expansion packs” comprised of technology specific to the sub-model: Defenders may be outfitted with the “Adventure”, “County”, “Explorer” and “Urban” “packs.”
“All-terrain response” is something as a catchphrase among the vehicles Land Rover has inspired over 70 years, but the new Defender applies high-tech to the standard with an innovative “configurable terrain response” which allows the driver to ready the Defender’s systems for the upcoming route – a kind of heads-up for the ’Rover.
The 2020 Defender: Instant classic or generic SUV?
Early reviews on the 2020 Defender have been positive to enthusiastic, particularly on the U.S. side, where a new Land Rover hasn’t been seen commercially for 25 years. Motor Trend gushed about “the beautifully executed surfacing and carefully considered detailing … means the new Defender looks stunningly contemporary yet endearingly timeless, an instant design classic.”
By contrast, Jalopnik recalled Land Rover’s experiment of 2008, the DC100, a sort of combination SUV/convertible roadster. While denying that the 2020 Defender is merely an update of the 10-year-old concept car, the reviewer did opine that “it suffers from the same forgettability that dogs the current Discovery. Without stickers and ladders and roof racks bolted to it, it’s not going to be hard to mistake it for Any Other SUV. It’s sleek, sure, but, it really leans on accessories to advertise its character…”
To read more takes on the 2020 Land Rover Defender and its potential follow-up models plus lots more news, views and commentary, stay tuned to this page of mediaLandRover.com!
When walking around an auto show, certain things will just stick out to you. This year, it's the 2020 Land Rover Defender interiorSource: autoblog.com
This year, we've been blessed with the introduction of BMW performance SUVs, the X3 M and X4 MSource: motor1.com
At an interview with Car Advice during the launch of the 2020 Defender, Land Rover’s head of engineering, Nick Rogers, said they are focusing extensively on ensuring the reliabilitySource: carscoops.com
Ineos Automotive, a subsidiary of chemicals company Ineos, appears to be close to a deal to build its new 4x4 in Bridgend next to the soon-to-close Ford factorySource: autocar.co.uk
The all-new Land Rover Defender, set to debut for the 2020 model year, is very important for the British automakerSource: automotive.einnews.com
Jaguar marked the occasion by announcing that a redesigned model with a battery-electric powertrain is comingSource: motorauthority.com
The Duke of Richmond, the man behind the Goodwood Festival of Speed, opened this year’s event in style – at the wheel of a disguised new Land Rover DefenderSource: motoringresearch.com
As the reveal of the all-new 2020 Land Rover Defender inches closer — it's set for the Frankfurt auto show in September — we've now learned that what we'Source: autoblog.com
Land Rover’s Defender will spawn a redesigned model later this year, which will be the first time since the iconic off-roader was launched more than three decades agoSource: motorauthority.com
The all-new Land Rover Defender has been in the news quite a lot recently but not necessarily for reasons the automaker wantedSource: carscoops.com
While Land Rover Defender fans wait for the Whitley-based automaker to officially release the new-generation model, British firm Chelsea Truck Company has lifted the wraps off the FlyingSource: carmag.co.za
Noticed by Autoweek.nl, the undisguised model gives us our first revealing look at the SUV’s front fasciaSource: carscoops.com
A leaked image of the all new Land RoverDefender appears to show the all new 4x4 completely undisgisedSource: autoexpress.co.uk
A new image of the 2020 Land Rover Defender has been launched ahead of its debut later this yearSource: express.co.uk
This spy shot is the first clear look at the forthcoming Land Rover DefenderSource: carbuyer.co.uk
These are our first interior spy shots of the new Land RoverDefender and they give us our best indication yet of the new model’s cabin designSource: autoexpress.co.uk
This sneaky instrument binnacle snapshot is our first undisguised look at the forthcoming Land RoverDefender’s stylingSource: autoexpress.co.uk
Hot on the heels of Monday's reveal of a Lego kit for the redesigned Land Rover Defender comes a new look via the vehicle's own instrument clusterSource: motorauthority.com
UPDATE 25/06/2019 10:30am: A Land Rover fan page on Instagram called landroverphotoalbum has provided an even better look at the new Land Rover Defender by leaking anSource: motoring.com.au
The upcoming 2020 Land Rover Defender design has been scooped online after a photo surfaced of the car’s digital dials with its design clearly visible in the centreSource: carsguide.com.au
Shortly after an image of the Lego Technic 2020 Land Rover Defender emerged online, an image snapped of the new Defender’s digital gauge cluster has landed on our desksSource: carscoops.com
A photo of the vehicle’s infotainment system picturing what appears to be a full-on side view of the new Defender has been making the rounds on TwitterSource: driving.ca
Land Rover has been working on and teasing a next-generation Defender for quite some time now—in 2001, the company released a pair of DC100 concepts to take theSource: motortrend.com
Jaguar is set to launch an electric XJ for the next generation of the large, luxury sedan. However, it won't be a dedicated EV as previously thoughtSource: motorauthority.com
It is no secret that the all-new generation Defender is just around the corner and in the midst of a gruelling testing schedule throughout the worldSource: carscoops.com