Land Rover Defender
The Land Rover Defender was certainly the most loved model within the entire Land Rover line and enjoyed a 65-year production lifespan until its final version launched in 2016 … but then, the resurrection! Land Rover thrilled enthusiasts with the announcement that a new 2020 model of the classic would be forthcoming – and that it would even be able in North America.
Historically speaking, the Land Rover Defender was an evolutionary step from the original Land Rovers built way back in 1948. The Defender debuted in the UK, US and Europe in 1983, but went by make and model number, i.e. the Land Rover 110. For 1991, however, Land Rover introduced a new model replete with spiffy new turbodiesel engine – and a proper brand mame: the Land Rover Discovery.
Thus was the traditional Land Rover rebranded as the Land Rover Defender. In classic rose-by-any-other-name fashion, the Defender remained Land Rover’s top-selling model and stayed in production until the last to come off the assembly line, with the 2016 model the final old Defender.
Given the outstanding popularity of Land Rovers on both sides of the Atlantic, the decision to resurrect the model soon after the line’s demise in late 2019 was hardly surprising. The special edition 2020 Land Rover Defender goes by the model number L663, as opposed to the old series now called the L316s. The good news for aficionados in North America is that the 2020 model has been approved for sale in the U.S. and Canada, thus becoming the first Land Rover to be available in these countries since the late 1990s.
The touts: High-tech freedom of choice
Company PR is pushing the durability aspect of the new Defenders first and foremost, which is a good gambit in two ways: Appeal to the off-road adventurer and defiance of critics who cannot realistically test the durability of a single vehicle in a review which presumably carries a deadline. No matter; let’s just hope the promises are valid here.
To further expand upon the immediate appeal of the Defender, dealers are offering four “expansion packs” comprised of technology specific to the sub-model: Defenders may be outfitted with the “Adventure”, “County”, “Explorer” and “Urban” “packs.”
“All-terrain response” is something as a catchphrase among the vehicles Land Rover has inspired over 70 years, but the new Defender applies high-tech to the standard with an innovative “configurable terrain response” which allows the driver to ready the Defender’s systems for the upcoming route – a kind of heads-up for the ’Rover.
The 2020 Defender: Instant classic or generic SUV?
Early reviews on the 2020 Defender have been positive to enthusiastic, particularly on the U.S. side, where a new Land Rover hasn’t been seen commercially for 25 years. Motor Trend gushed about “the beautifully executed surfacing and carefully considered detailing … means the new Defender looks stunningly contemporary yet endearingly timeless, an instant design classic.”
By contrast, Jalopnik recalled Land Rover’s experiment of 2008, the DC100, a sort of combination SUV/convertible roadster. While denying that the 2020 Defender is merely an update of the 10-year-old concept car, the reviewer did opine that “it suffers from the same forgettability that dogs the current Discovery. Without stickers and ladders and roof racks bolted to it, it’s not going to be hard to mistake it for Any Other SUV. It’s sleek, sure, but, it really leans on accessories to advertise its character…”
To read more takes on the 2020 Land Rover Defender and its potential follow-up models plus lots more news, views and commentary, stay tuned to this page of mediaLandRover.com!
Land Rover is bringing the 2020 Defender to the LA Auto Show for its North American debut, announcing at the same time the U.SSource: carscoops.com
Not long after Land Rover launched the new Defender, the automaker's site posted the configurator for the 110 model with detailed pricing for trims and accessoriesSource: autoblog.com
Arguably one of the most anticipated new car launches of the 2019 was Land Rover's new DefenderSource: wheels24.co.za
Land Rover has put fans inside the New Defender on the set of James Bond film No Time To Die in a teaser videoSource: dailypost.co.uk
This is only a very brief video, but it gives us hope that not only is the upcoming new James Bond movie going to have some excellent cars stunts, butSource: stuff.co.nz
Exclusive behind-the-scenes images and a teaser video have been released of the all-new Land Rover Defender’s starring role in the latest James Bond filmSource: automotiveblog.co.uk
The 2020 Land Rover Defender will star in the new James Bond ‘No Time To Die’ movieSource: carscoops.com
Set to be released in April next year, the 25th installment of the James Bond movie will feature yet another hot new modelSource: motor1.com
It only made its debut in September at the Frankfurt International Motor Show, but Land Rover's new Defender was already out and about for filming of the upcoming JamesSource: motorauthority.com
The James Bond movie "Spectre" might have been a so-so cinematic effort, but it had its high pointsSource: autoblog.com
Land Rover will launch a new model called the Range Rover Crossover in 2021Source: carbuyer.co.uk
The new Land Rover Defender will be pushed to the limits in the upcoming James Bond film "No Time To DieSource: foxnews.com
There’s an all-new Land Rover Defender out, built using modern underpinnings and fitted with the latest tech gearSource: carscoops.com
Land Rover debuted the newest generation of its iconic Defender in September at the Frankfurt Motor Show, and now we have some additional details about the automaker’s sales planSource: motor1.com
Land Rover’s short wheelbase Defender 90 has performed its first public task by delivering the Webb Ellis Trophy to South Africa's captain Siya Kolisi at the Rugby WorldSource: autoexpress.co.uk
Land Rover’s short wheelbase Defender 90 will perform its first public task later today by delivering the Webb Ellis Trophy to the winning team captain of this year’sSource: autoexpress.co.uk
A potent version of the 2020 Defender is said to be under development by the company’s Special Vehicle Operations as a direct competitor to the Mercedes-AMG G 63,Source: carscoops.com
It’s a known fact that Land Rover has some big plans for the Defender’s lineup expansion, and while those won’t include a pickup, a high-performance versionSource: motor1.com
People into the overlanding hobby have a huge breadth of choices for their camping machine ranging from a simple tent for their off-roader to ultra-luxurious rigs that areSource: motor1.com
Could one of the first beneficiaries of BMW and Jaguar Land Rover's next round of collaboration be a Defender sporting a twin-turbocharged V-8 sourced from the GermanSource: motorauthority.com
The all-new Land Rover Defender was only revealed a few weeks ago, but Auto Express can exclusively reveal that the British firm is planning a range-topping model withSource: autoexpress.co.uk
Australian pricing and specs for the all-new 2020 Land Rover Defender have been announced tonight and, as expected, the reinvented British off-roader’s more advanced design and technologySource: motoring.com.au
This year, we've been blessed with the introduction of BMW performance SUVs, the X3 M and X4 MSource: motor1.com
While the spotlight is on the new Land Rover Defender after its recent world launch, a lonely 64-year old Series I used by a group of Cambridge and OxfordSource: wheels24.co.za